We all need that one dress that fits every occasion. When I discovered Finery’s collection, I couldn’t resist all its trans-seasonal building blocks, vintage-inspired prints and items you will want to wear again and again.
Finery has an aesthetic; making dressing easy!! Katy and Jemma -the designers behind the brand- have built up a collection that draws on elevated basics, key separates and stand-out investment pieces. Katy and Jemma are keen to see women wearing their Finery based on how they feel that particular day.
‘We wanted every look to have a multiple end-use,’ says Katy.
Versatility and timelessness is their specialty. When it comes to seasonality, Katy and Jemma explain how your love for that flowing dress during summer can easily be incorporated in your cold weather wardrobe, all you need to do is simply throw on a cosy jumper, chunky tights and killer knee-high boots. What’s not to love?
‘We have focused the designs on both dressing up and dressing down,’ explains Jemma. ‘We really wanted to make the collection more multi-purpose and suitable for pretty much everything.’
Feast your eyes with CIIN’s favorite Finery London picks..