6 Clean And Green Beauty Brands With Efficacy In Mind

Clean With Envy

Today marks Earth Day. We at CIIN happen to be celebrating all the beauty our magnificent earth is offering us, by admiring and devoting this special edit about the importance of cruelty-free and eco-friendly skincare products that are literally kind, organic and natural..

This increased awareness has been on the rise recently.. Not so long ago beauty products were physically and scientifically so far from being ‘beautiful’.. With skin care and makeup containing harsh chemicals, artificial coloring and fragrances, animal testing and last but not least the horrible plastic waste, we reached to a realization that our actions tend to affect our environment. This understanding has triggered many brands to move from harsh and toxic towards natural, organic and low-impact setting new standards within the beauty industry..

However, many of the brands that claim being eco-friendly lack the efficacy in their products. It’s one thing to admire and use a cruelty-free brand but it’s also got to work.. Below we summed up clean and green beauty brands that are making it big, without compromising efficiency and effectiveness..


1 || Aurelia

British brand Aurelia is a probiotic skincare pioneer that uses the purest of BioOrganic ingredients sourced sustainably from around the world. Their products deliver glowing, balanced skin every day. Known to push the boundaries of science and nature Aurelia celebrated winning over 100 industry and consumer awards since 2013 for their clean and green products.




2 || Tata Harper

When Tata couldn’t find 100% natural products that were up to her impeccable standards of efficacy, quality, and purity, she started Tata Harper Skincare to make them – for herself, and for women like her who refuse to risk their health for beauty. If she doesn’t feel that a product is perfect, she won’t launch it.


Clean With Envy


3 || Lebon

This luxurious organic oral care brand selects ethical and natural ingredients combined with delicious and exclusive perfumed natural notes from Grasse – France which are making LEBON Toothpastes so healthy and delicately tasty. They all contain Certified Organic Aloe Vera and Green Tea to naturally help protect gums and prevent tooth decay. LEBON Toothpastes are vegan and naturally sweetened with Stevia Rebaudiana. They also have a non-ending “free of” list: cruelty-free, paraben-free, sulfates, fluoride, titanium dioxide, …




4 || rahua

Rahua is the name of the oil that is believed to be the secret to thick, flowing and lustrously shiny hair.  Rahua’s revitalizing effects treated  dry, damaged strands and transformed them into renewed, bouncing  with elasticity. Hair color remains vibrantly true and shiny. Long hair becames super healthy and irritated scalps are calmed under Rahua’s soothing care.




5 || Susanne Kaufmann


Susanne Kaufmann brings functional beauty products straight from the Alps.. The Bregenzer Forest, a unique valley in the Alps is where the knowledge of the healing powers of nature is passed down from generation to generation. From an early age, she has always been fascinated by the idea of using the intensive effect of the Alpine plant world in a modern manner for beauty, health, and comfort.


Susanne Kaufmann


6 || pai

Sensitive skin of all kind in mind is Pai skincare’s aesthetic.  Products are formulated for dry or oily, youthful or mature skin types. They are suitable for skin prone to allergies and conditions such as eczema and hypersensitivity. Ingredients are carefully selected with proven remedial and skin soothing properties and are free from irritating chemicals. Pai products are made from the highest-grade, certified organic ingredients and are certified organic by the Soil Association.